We’re the content partners you’ve been looking for.
We partner with founders to build tailored content strategies that get your lifestyle brand noticed.
We believe in open communication and collaboration — actually, we encourage it.
We want our clients to feel comfortable sharing thoughts with us. Got ideas for a post? We want to hear them. Come across a fun reel on Instagram? DM it to us.
While we are experts in content marketing and know what will work for lifestyle brands, we always leave room for creativity. We believe in testing things out, trying new ideas and having fun as we do it.
Bringing big agency energy to small businesses looking to grow fast.
Bringing big agency energy to small businesses looking to grow fast.
About Our Name
The Wrinkle’s name is inspired by Helen Wrinkle, an entrepreneur and Maggie’s great, great-aunt who opened a family pharmacy in St. Joseph, Missouri in 1933, a time when women-owned pharmacies were unheard of. Helen took a $500 loan on her life insurance to open a drugstore and provide medicine to those in need. That drugstore was called Wrinkle’s Pharmacy and was in Maggie’s family for over 85 years. Guess you could say that building businesses is in our blood.
Helen dedicated herself to her community and clients, helping every single person who walked through her pharmacy doors. She is an inspiration to us, not just for our company’s name but also for our values:
We’re hard workers.
We’re ambitious.
We’re dedicated to high-quality service.
And we’re there for our clients.
About our Founder
Maggie Glenski is an accomplished advertising leader who gained expertise in content strategy and development by managing some of the most memorable brands in the world – Gatorade, Tropicana, Intel, Dannon, ExxonMobil, and Toyota. Over the years, she has managed brand campaigns that won One Show, Clio, and Cannes Lions awards.
After working in global ad agencies like VMLY&R, BBDO, and Dentsu for 10+ years, Maggie left her job to follow her dreams of being a mom and a female founder. She built her business with a mission to deliver high-quality work and strategic thinking that you’d typically see from large agencies at a fraction of the cost. Maggie values being a strong partner for her clients and loves collaborating with other ambitious founders who are just as passionate about their companies.
Maggie is an entrepreneur who's obsessed with words. She’s a content strategist. A writer. A self-proclaimed book nerd. A serial podcast listener. A tv show binger. And a mom of two who has mastered the art of multitasking and getting things done efficiently.